NEVCA
NEVCA
A new website & refreshed brand for the New England Venture Capital Association
Studio
Bad Design
Length
Length
Length
4 Months
Role
Website design, photography, development support
Development
Mike Wagz
Overview
The New England Venture Capital Association needed an updated look for their website to help them establish their brand as an authority in the entrepreneurial space in Boston. Together with their team, we developed a strategy to strategically position the NEVCA and provide valuable features to its member companies.
Features
- Unique page customization options via custom WordPress backend.
- Integrated events plugin.
- Company and member profiles with search and filtering capabilities.
- Featured profiles.
- Streamlined FAQ.
- Unique page customization options via custom WordPress backend.
- Integrated events plugin.
- Company and member profiles with search and filtering capabilities.
- Featured profiles.
- Streamlined FAQ.
Challenge
One of our biggest challenges was designing this site to be both dynamic visually and technically. The NEVCA team had only four full-time members when we began our engagement, which meant resources and time were scarce. Because of this, we were challenged to use Wordpress to develop a theme that could allow the team to edit and update every aspect of the site. Even complex sections like their unique program pages.
One of our biggest challenges was designing this site to be both dynamic visually and technically. The NEVCA team had only four full-time members when we began our engagement, which meant resources and time were scarce. Because of this, we were challenged to use Wordpress to develop a theme that could allow the team to edit and update every aspect of the site. Even complex sections like their unique program pages.
Mobile
Critical to the NEVCA website redesign was ensuring a consistent and full-featured mobile experience. With a content-heavy website such as NEVCA, we were challenged with displaying the same content in the desktop site in the mobile experience, without causing an exhaustingly long scroll.
Before & After
